Charitable Advisors LLC
  • 04-Aug-2018 to 29-Aug-2018
  • - Center for the Performing Arts
  • Carmel, IN, USA
  • Competitive
  • Full Time
  • Competitive

The Social Media and Digital Marketing Coordinator will monitor and administer the Center's social media channels and help manage social media and web content creation to support brand promotion and strategic positioning. The candidate should have experience in developing social media campaigns and marketing plans that yield increased engagement and measureable results.
 
About the CENTER FOR THE PERFORMING ARTS:
Starting with grand opening of the Palladium in January 2011, the Center for the Performing Arts is an inviting gathering place for the community, along with the Center's Studio Theater and the Tarkington. Combined, the three venues are a place for community engagement and for people to celebrate great art together.
 
The Center is not only a haven for local theater, dance and music organizations to perform, it also provides three of the finest stages in the world playing host to the globe's most gifted performers.
 
Equally important to the talents performing on stage is the Center's architecture. Our success will be measured both by the works on stage and the inspiration found under our magnificent classical Palladio dome. There is no other complex built in North America where so much attention has been paid to acoustics. The Palladium will last 500 years or more, creating a legacy that will be passed along to our children and grandchildren for generations to come. 

The mission of the Center for the Performing Arts is to welcome, engage, inspire, and transform through compelling performing arts experiences in a world class environment.
 
More information is available at www.thecenterfortheperformingarts.org
 
Essential Job Functions:
• Develop and execute digital media and social media marketing strategy
• Manage all aspects of company's social media channels, including but not limited to the daily collecting and posting of relevant content, daily monitoring and response to audience postings, accelerating the growth of followers, increasing audience engagement, and measuring and analyzing the effectiveness of social media efforts
• Manage email marketing efforts, including developing content and measuring and analyzing open, unsubscribe and click rates
• Develop and implement SEO/SEM efforts
• Manage the Center's Google AdWords Grant
• Perform data analysis and provide results of marketing efforts
• Work with marketing team on digital marketing and social media efforts
• Execute and report on patron surveys
• Follow and report regularly on emerging social media and digital marketing trends
 
Position Qualifications
• Undergraduate degree or higher
• 3-5 years of digital marketing and social media experience
• Demonstrated success in developing, planning and implementing global digital marketing and social media strategies
• Experience with social media marketing across all major platforms such as Facebook, Twitter, LinkedIn, Instagram, and YouTube
• Hands-on experience using a social media platform management tool such as Sprout or Hootsuite
• Hands-on experience using an email marketing platform such as Wordfly, MailChimp, or Constant Contact
• Experience developing and implementing campaigns with Google AdWords
• Working knowledge of performance metrics and tools such as Google Analytics
• Experience conducting data analysis and creating dashboard analytics
• Experience developing and implementing SEO/SEM best practices
• Excellent writing and communications skills
 
Click the APPLY button to apply online by Aug 29.
Charitable Advisors LLC
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