Charitable Advisors LLC
  • 30-Mar-2019 to 29-Apr-2019
  • - Indiana Donor Network
  • Indianapolis, IN, USA
  • Full Time

At Indiana Donor Network, you'll be part of something that matters. A mission that turns tragedies into hope and gives thousands a second chance to live their lives fully.

Over the last 30 years, our mission has never wavered – saving and healing lives through organ, tissue and eye donation and transplantation. Come make history with the brightest, most passionate people working in every discipline. Join us as our Manager of Marketing and Communications to lead our Marketing and Communications department operations in order to drive our mission.

Indiana Donor Network is one of 58 designated organ recovery organizations in the United States and coordinates organ, tissue and eye donation throughout the state. Indiana Donor Network is devoted to public education about donation and transplantation with the goal of saving and enhancing more lives.

SPECIFICALLY, INDIANA DONOR NETWORK:
•       Provides Hoosiers with information needed to make an informed decision about donation
•       Offers access to the Indiana Donor Registry so people can register their decision
•       Evaluates potential donors for medical suitability to donate organs and/or tissue
•       Coordinates the donation process according to federal regulations and with the utmost respect for medical ethics
•       Offers grief support services to families before, during and after donation
•       Educates healthcare professionals about the donation process
•       Assists Indiana hospitals in developing donation policies and procedures.

Key responsibilities include the following areas:
 
•  Develops the marketing & communications department's strategic agendas to ensure that resources and actions of the department are effective and aligned with the organization's mission, vision, goals and regulatory compliance.
•  Analyses and uses information and data, including available national surveys on public perception about donation, social and political issues affecting healthcare decisions, social media trends, the state's donor registry, and information and data collected by the corporation on the donation process that may support and/or improve all communication to stakeholders for the purpose of reaching organizational goals.
•  Understands internal and external policies, procedures, and regulations that impact the marketing environment. Ensures adherence of marketing activities and web properties to these policies.
•  Provides outstanding and timely customer service. Develops and maintains positive working relationships with leadership, administration, directors, staff, and physicians, serving as an advisor and team member for all marketing, public relations and communications activities.
•  Identifies high impact use of budget dollars to reach strategically targeted demographics. Identifies opportunities to scale strategic activities across the market to improve reach and impact.
•  Prepares and maintains an annual budget that adequately supports the activities and demands of the department which are aligned with the organization's financial and operational needs and goals.
•  Advises the Director regarding vision, strategy and policies.
•  Oversees the development and execution of marketing and communications performed by the department staff.
•  Encourage, develop and maintain brand standards and strategies that encourage brand recognition and adoption across multiple channels.
•  Create consistent messaging, and tone through all communications of the brand.
•  Work with the HR director to develop and execute member employee campaigns to grow and retain employees.
•  Directs production of publications and oversees the coordination of the layout, design, writing, editing and production of digital pieces, brochures, marketing/communication pieces, website, social media, community newsletters, ad copy and collateral marketing materials for internal and external audiences.
•  Sets, meets or exceeds deadlines and requires little direction or supervision in the process.
•  Directs the communications, media relations and social media functions for the organization.
•  Develop marketing strategies for Amplify, an annual educational conference.
•  Collaborate with thought leaders and subject matter experts on content strategy, managing the publishing of blog posts and new content offerings.
•  Supervise the posting, monitoring and strategy creation for all owned social media accounts, including boosted posts, and evaluate other opportunities for growth and engagement.
•  Create reports as needed from Google Analytics and other platforms to demonstrate marketing ROI and inform others of important trends and/or areas of improvement.
•  Supervise the creation and execution of branded experiences, such as events, educational experiences, activations, etc.
•  Manage partnerships with freelance designers, photographers, media buyer and ad agencies.
•  Supports the strategic goals of the Indiana Donor Network Foundation
Provides direction to and/or manages the selection, training, development, and performance of assigned staff to retain a motivated, productive, and professional work force for Indiana Donor Network.
•  Recruits and selects direct reports; provides guidance in the recruitment and selection of indirect reports.
•  Establishes and communicates job responsibilities and performance expectations to assure mutual understanding of desired results; resolves internal or external barriers that prohibit successful goal achievement.
•  Communicates and models the vision and values of the organization to create a sense of teamwork among employees.
•  Identifies training and development opportunities that will support employees in achieving enhanced performance and/or work-related objectives.
 
Qualifications
Qualified candidates will have a Bachelor's degree, preferably in marketing, public relations, health administration or health-related field, as well as six to ten years of experience in the related field.  A Master's Degree is preferred.  Previous exposure to a critical care delivery setting is preferred.

Click the APPLY button to apply online now.



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Charitable Advisors LLC

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